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Context Marketing: FREE whitepaper

A profitable action plan for today's digital marketer

A full overview of Context Marketing addressing three pivotal factors towards success:

  1. What actually is the new mindset digital marketing is talking about and the very real powerful challenges it's causing
  2. What marketing leaders must do to present it for seamless acceptance into their business
  3. The 5 steps marketers must follow to ensure acceptance, adoption and ultimately profitable growth


Your Instructor


Kevin Adema
Kevin Adema

Like you, agency veteran and marketing consultant, Kevin Adema has seen the marketing world radically shift in the past few years; the marketing relationship has eroded to vendor-based agreements, digital confusion is paramount and strategic leadership no longer holds the value it once did.

Is it because of the rampant staffing changes and organizational challenges? Is it about new digital technology? Is it a new atmosphere of brand meant for only the elite few? Or, is there a better and new way to run agencies, handle clients and lead strategic thought?

With international and local agency real-world leadership experience ranging from Fortune 100 corporations down to small boutique clientele, Kevin’s consults bring an optimistic and fresh outlook for agencies ready to embrace change. His listen-first philosophy transcends his consulting engagements but also his international award-winning, results-driven, outcomes in brand-based marketing.

Never resting on status-quo, Kevin consulting efforts provide tailored solutions to firms and organizations able to itemize strategic imperatives and deploy hyper-specific action plans realizing meaningful change. Kevin appreciates courage and shares his own leadership experience noting that marketing leadership is only realized when organizations embrace vision in every position. Moreover, Kevin believes that marketing professionals are the key vocation to usher in the required strategic, digital change in business today.

Coupling his marketing consulting experience with University lecturing and, not-for-profit board experience, Kevin’s fusion of real-life stories and deep trench experience connect with broad agency audiences at an intimate, intense and specific level; Kevin continues to serve organizations globally working with the best and brightest in marketing and brand leadership.

His successes include: GlaxoSmithKline, Merck Global, Nestle-Purina, Bayer, World Vision, Medtronic Diabetes, DHL and numerous other corporations in the Consumer, Business-to-Business, Healthcare and Government sectors.

Kevin is academically accredited with University degrees focused in Business, Marketing and Behavioral Human Psychology. Kevin also holds a post-secondary degree in Marketing and Advertising.

Recent articles and blogs from Kevin can be found at his website: emissaryinsights.com


Class Curriculum


  First Section
Available in days
days after you enroll

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

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